About Azrights

Azrights trademark registration is a site belonging to Azrights Solicitors, of Azrights.com, a London law firm specialising in Trademarks, IP and Internet law.

Having brought our considerable experience and wide pool of knowledge to bear on the development of affordable trademark registration solutions for SMEs, you will find our prices and offerings exceptionally good value, and competitive. We’re confident of offering the best value for money trademark registration option, so if you find an equivalent quality package at a lower price, let us know and we’ll beat their legal fees by 10%. Find out more about our trademark service guarantee.

The Law Society   2   3

We are members of the Law Society, the International Trade Mark Association (INTA), and are authorised and regulated by the Solicitors Regulation Authority. You might like to find out more about how we work by reading some of the testimonials we have received from satisfied clients: Testimonials.  Or to get started with trademark registration, read our Trademark Guide.

Our Trademark Team – Shireen Smith

The Azrights trademark team is headed by Shireen Smith, who founded Azrights in 2004.  Shireen is a solicitor who qualified over 25 years ago.  She holds a Masters degree in Intellectual Property law from London University, and began focusing on trademarks relatively early on in her career.  She frequently speaks at events for entrepreneurs, branding professionals and lawyers on brands, including trademarks and domain names, and is consistently praised for the depth of her expertise and for her pragmatic, accessible advice.Shireen is also author of the bestselling book, Legally Branded, and has been published by the Society for Computers and Law, Caritas, Bloomsbury, Informa and others.Shireen is interested in entrepreneurship, new technology and enjoys reading business books.

Peter Jennings

Peter Jennings is a Consultant to Azrights.  He has a degree from the University of Cambridge and trained in the City with Clifford-Turner (now Clifford Chance) and has been a partner with Baker & McKenzie and head of patents at Cameron McKenna.He has more than 30 years experience in trademark litigation, often for major multi-nationals like Eli Lilly and Sony, but also for SMEs and individuals. He has fought (and usually won) cases at trial in the High Court and the Patents County Court and in the Court of Appeal, across a spectrum of patent, design, copyright and trade mark/passing off matters.

Stefano Debolini

Stefano Debolini is a trainee solicitor at Azrights, and joined us in 2009 having completed a degree in Computer Science at the University of Cambridge, and a law degree at University College London.  For two years he attended the University of Law part time while working 4 days a week, passing his Legal Practice Course exams with commendation in 2012.As part of his work at the firm Stefano has searched, filed, prosecuted and contested trademarks for a wide variety of businesses across a number of jurisdictions, as well as writing on the subject for Azrights’ various blogs, arguing cases in hearings before the registry, and helping clients to exploit brands through their sale and licensing, domestically and internationally.Away from work Stefano enjoys the London nightlife, playing and listening to music, the occasional game of squash, and travelling.

A note about spelling: In the UK ‘trademark’ is written as two words while in the US it is spelt as a single word.  For search engine purposes we try to use trademark’ but may occasionally use both forms of spelling, mainly because force of habit results in our spelling it as two words.