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Now you have registered your trade mark it is important to ensure that you have a watch service in place to alert you of threats to your brand posed by new applications on the trade mark registers. Buy our Brand Protection Service to keep you informed of new applications for trade marks identical to both your word and logo marks in the UK, or European Community Trade Mark registers. This service also lets you know when someone applies for a conflicting international trade mark designating either the UK or European registers. In addition, should someone apply to register a mark that is confusingly similar to yours this service includes sending a short letter to the other side explaining your concerns and requiring the application to be withdrawn.